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Nowadays Wins 'Rookie of the Year,' Shines as K-pop's Rising Star

Cube Entertainment's rookie group, Nowadays, has made a meaningful impact with their activities.

Since debuting in April last year, Nowadays has released four single albums and digital singles over the past eight months. Launching their career with the debut single album NOWADAYS, the group quickly rose to prominence. Their debut track "OoWee" earned them a nomination for first place on a music show just seven days after their debut, while their follow-up track "TICKET" showcased a refreshing concept, catching attention with diverse themes right from their first album.

In July, they conveyed a mature sentiment by remaking BEAST's classic hit with their project single Rainy Day (2024 Remake ver.). In August, they made a dramatic return with their second single album NOWHERE. Later in November, they came back again with the digital single Let's Get It, an addictive hip-hop track that highlighted their dynamic musical style.

Nowadays has also shone on various global stages, captivating audiences with their confident charisma. They appeared at major events like 2024 KCON JAPAN, KCON GERMANY 2024, and Golden Wave in Tokyo, leaving a strong impression on K-pop fans worldwide. The group further cemented their position as a rising star by winning the "IS Rookie Award" at the Korea Grand Music Awards (KGMA) and earning a nomination for the Rookie Award at the 39th Golden Disc Awards.

With their distinctive music and continuous growth, Nowadays is establishing itself as a growth-oriented group. Fans can look forward to their new album and diverse activities in 2025 as they continue to evolve and shine on the global stage.


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