LE SSERAFIM is introducing their first official character, 'FIM'S CLUB,' bringing new excitement to their fans.

On October 29, LE SSERAFIM members (Kim Chaewon, Sakura, Huh Yunjin, Kazuha, Hong Eunchae) will unveil 'FIM'S CLUB.' Prior to the launch, on October 21 at 10 AM, the group shared a video on their official SNS channels introducing the characters. In the video, the five members personally describe each character’s name and traits with accompanying hashtags.

The characters—Kimachi (Kim Chaewon), Sakku-ku (Sakura), Heurimong (Huh Yunjin), Zhah-rong (Kazuha), and Hong-bbippi (Hong Eunchae)—each exhibit unique personalities and appearances. Kimachi dreams of becoming a hipster baby cheetah, while Sakku-ku is a 'golden-handed' cat who dives deep into hobbies. Heurimong is a ghost inspired by books and music notes, Zhah-rong maintains an 'endless positivity' attitude at all times, and Hong-bbippi, although the courageous leader of 'FIM'S CLUB,' occasionally shows her emotional side like a sentimental chick.

'FIM'S CLUB' is designed to become eternal friends for FEARNOT (the fandom), who consistently show warm support and love for LE SSERAFIM. The catchphrase 'Join FIM'S CLUB!' reflects the cheerful and friendly spirit of the five characters.

LE SSERAFIM actively participated in the entire character creation process, including appearance, names, personalities, and preferences. The idea for these characters originated from sketches the members made during their own content project 'LENIVERSE' in October last year. At that time, LE SSERAFIM experimented with creating characters reflecting their real selves, which resulted in adorable visuals and personalities resembling each member, capturing the interest of fans. Since then, many fans have eagerly awaited the official release of 'FIM'S CLUB,' making it a special gift to FEARNOT.

Starting with the character introduction video on October 21, LE SSERAFIM will release various content related to 'FIM'S CLUB,' bringing joy to fans. The 'FIM'S CLUB' merchandise will be available on October 29.

Meanwhile, LE SSERAFIM has been nominated for three categories at the upcoming 2024 MTV Europe Music Awards: 'Best Push,' 'Best New,' and 'Best K-Pop,' further demonstrating their influence.