Girls’ Generation member Yoona has been appointed as the new global campaign model for Italian fashion brand Miu Miu. She is the only Asian to participate in the 2023 Spring Summer collection, alongside top celebrities including Kendall Jenner, Ever Anderson, Achol Ayor, Emma Corrin, Esther McGregor, Quintessa Swindell and Karolin Wolter.

This season’s collection collaborated with photographer Zoe Ghertner. Yoona portrayed a clean and alluring mood in a dreamy atmosphere.

Since last year, Yoona is on the rise as a fashion icon. She made a strong presence with Miu Miu when she attended the brand’s events both in Korea and internationally.

In the meantime, Yoona will be returning to home screens with JTBC drama ‘Kind the Land’ and theaters with movie ‘2 O’Clock Date’ (working title) later this year.